[{"data":1,"prerenderedAt":65},["ShallowReactive",2],{"published-projects":3},[4],{"id":5,"title":6,"body":7,"caseStudy":48,"context":49,"description":50,"draft":51,"extension":52,"image":53,"imageAlt":54,"meta":55,"navigation":48,"path":56,"projectUrl":57,"published":48,"readingTime":42,"reviewStatus":58,"role":59,"seo":60,"stack":61,"stem":62,"weight":63,"__hash__":64},"projects\u002Fprojects\u002Fpantosource.md","PantoSource",{"type":8,"value":9,"toc":40},"minimark",[10,15,19,23,26,30,33,37],[11,12,14],"h2",{"id":13},"what-is-pantosource","What is PantoSource?",[16,17,18],"p",{},"PantoSource is an ad tracking and signal enrichment platform for ecommerce brands. It helps capture conversion data that standard browser pixels can miss across platforms such as Meta, Google, and TikTok.",[11,20,22],{"id":21},"my-contribution","My contribution",[16,24,25],{},"I spearheaded the development of PantoSource from the ground up as part of a small engineering team at Pantomartech. I stayed close to the product throughout development and continued iterating on the system after it shipped.",[11,27,29],{"id":28},"technical-highlights","Technical highlights",[16,31,32],{},"The product brings conversion signals into one place for analysis. Its dashboard combines summary metrics, event funnels, and performance tables so teams can inspect the path from page views to completed purchases. The central challenge was making those signals useful and consistent across different ad platforms and ecommerce sources.",[11,34,36],{"id":35},"outcome-and-lessons","Outcome and lessons",[16,38,39],{},"Building PantoSource reinforced how much product clarity matters in systems work. The full path matters, from an event being captured to the way it is interpreted by someone making a decision. It also reinforced the value of staying close to a system after launch, when real usage exposes gaps that are difficult to see during development.",{"title":41,"searchDepth":42,"depth":42,"links":43},"",2,[44,45,46,47],{"id":13,"depth":42,"text":14},{"id":21,"depth":42,"text":22},{"id":28,"depth":42,"text":29},{"id":35,"depth":42,"text":36},true,"Professional project · Pantomartech","An ad tracking and signal enrichment platform that helps ecommerce brands capture conversion data that standard browser pixels miss.",false,"md","projects\u002Fpantosource.png","PantoSource Event Funnel dashboard with conversion metrics, staged events, performance tables, and funnel visualization.",{},"\u002Fprojects\u002Fpantosource","https:\u002F\u002Fpantosource.com\u002F","reviewed","Spearheaded development from the ground up as part of a small engineering team.",{"title":6,"description":50},[],"projects\u002Fpantosource",1,"ld2dCcHSa3yJsAcRaoeDBYMVvAppWwY5IeY9qnSyo2o",1788818828690]